Omnichannel

E-Commerce is more than just selling. It is about the art of providing innovative solutions that make online shopping easy and enjoyable. That is why we blur the line between offline and online by creating systems that integrate all sales channels.

 

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We realize that the modern entrepreneur wants to provide their customers with a highly comfortable shopping experience, no matter which sales channel they decide to use. That’s why we specialize in the omnichannel solution: they are based around the thesis that every customer not only uses different shopping channels but also utilizes them at the same time. The fruit of this shopping evolution is dynamic increase of interest in linking various sales channels into one consistent system, which allows for seamless shopping experience during one purchasing process.

For whom?

Key functionalities of Omnichannel

Multiple channels

Providing clients with the most comfortable shopping solution possible, despite differences in the used sales channels. Each consumer is connected to a shopping source via different channels and utilizing these connections all at once. The result of this is a vibrant rise in fascination about combining various sales channels into one consistent system, which allows customers to use it seamlessly during one shopping process.

Shared sales policy

Prices, returns and reclamations operate using the same policies as in the offline store. Therefore, a relationship based on mutual trust is being built.

Click & Collect

A delivery method, which is becoming more and more popular among the buyers. Thanks to the ability of checking the parcel on the spot, the customer can look into the whole assortment and decide on additional purchase. What’s more the buyer can specify the exact time at which they will pick up the products.

Shopping habits

The gathering of data concerning the shopping patterns of customers allows for creation of personalized offers or targeting segmented audiences with specialized coupons or hot products, based on their previous purchases.

Documentation

The user has insight into all the sales records. At any moment they can check their receipts and invoices. They have access to the purchase history from their user profile.

Our knowledge

Your benefits

Our metodology

THE AIM OF THE PROCESS IS TO GATHER INFORMATION ABOUT THE PROJECT:

  • Customer market.
  • The most important project requirements.
  • Project objectives.
  • Main assumptions and project constraints.

THE AIM OF THE WORKSHOP IS TO GATHER INFORMATION ABOUT:

  • Business requirements.
  • Processes.
  • Business rules.
  • Usually the workshop takes 1-2 days, it can also be divided into smaller batches in case of necessity of involvement of many project stakeholders responsible for particular fields of project activity and is concluded with preparation of a preliminary estimate.

THE AIM OF THE WORKSHOPS IS:

  • Identifying the main stakeholders of the project.
  • Creating the so-called person – the profile on an ideal recipient.
  • Preparing functional mock-ups.
  • The process of preparing the wireframes takes from 2 to 3 months.

DETERMINATION OF TECHNICAL ASPECTS OF IMPLEMENTATION SUCH AS:

  • Discussing the business model.
  • Systematising the functional backlog.
  • Defining implementation elements, developing user stories and acceptance criteria for tasks
  • Using the MoSCoW (Must, Should, Could, Won’t) analysis, define the tasks necessary to implement the MVP version.

DETERMINATION OF TECHNICAL ASPECTS OF IMPLEMENTATION SUCH AS:

  • Integration methods.
  • Variables used when querying specific methods.
  • Prioritization of querying methods and communication directions.
  • Preparation of technical documentation usually takes 2 to 4 weeks.

Approval of the specifications

Confirmation of the documentation findings and prioritization, if not prioritized in earlier stages.

Proper project valuation

Based on the collected information, mock-ups, functional and technical documentation, the tasks are re-estimated and the quote is confirmed.

DESIGN OF PROPOSALS TO BE PRESENTED TO THE CLIENT:

  • Preparation of initial graphic proposals based on the requirements from mock-ups developed during the analysis.
  • Acceptance of the finished designs by the client.
  • Iterative creation and approval of graphics for subsequent pages.

PREPARING THE DEVELOPMENT ENVIRONMENT AND PLANNING SPRINTS:

  • Sprint start – Planning the team’s work with the product owner.
  • Analysis – Detailed technical discussion of tasks.
  • Daily – Daily meetings to summarise progress.
  • Refinement – Dedicated meetings with the architect/team leader to increase the team’s understanding of tasks.
  • Sprint summary – A summary of the team’s work and presentation of progress in practice.

DURING TESTING WE FOCUS ON:

  • Preparation of the pre-production UAT version and final confirmation of the implemented functionalities.
  • Performance tests of the finished product, eliminating any errors before the implementation of the production version.
  • First production migration and data integrity verification.

Deployment

Implementation of the project in the production environment, during which the missing data are migrated and launch of the product.

OPTIMISATION

  • Deployment of the system based on the backlog of works.
  • SEO optimisation.
  • Automation.
  • Integration of sales tools.

How we can help you

Contact us

Estimate your project

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Pole jest błędnie wypełnione. Sprawdź wpisaną treść i spróbuj ponownie.
Pole jest błędnie wypełnione. Sprawdź wpisaną treść i spróbuj ponownie.
Pole jest błędnie wypełnione. Sprawdź wpisaną treść i spróbuj ponownie.
Pole jest błędnie wypełnione. Sprawdź wpisaną treść i spróbuj ponownie.
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Andrzej Szylar

Andrzej Szylar

Chief Executive Officer

Dariusz Kobza

Dariusz Kobza

PR & Marketing Manager

Magdalena Paczynska

Magdalena Paczyńska

HR Business Partner