Omnichannel

E-commerce is more than just sales. It is the art of providing innovative solutions of making e-shopping easier and more convenient. This is why we merge the worlds of online and offline:

  • by enabling to manage bullet points,
  • by helping in the process of creating effective business models,
  • by building interfaces for various types of selling channels with the use of Responsive Web Design.

We realise that modern businessman is focused mainly on providing shopping experience of high level, no matter the chosen sales channel. This is why we specialise in omnichannel solutions: they are based on the assumption that every customer not only takes advantage of various sources of product information and shopping but also uses them at the same time. As a result, merging different sales channels has become the most popular topic in the field of e-commerce what inspired more companies to decide to incorporate omnichannel into selling strategies.

Brand’s presence in various sales channels is also important source of information about consumers themselves: their buying habits, preferences etc. constitute a rich base of knowledge to be used in planning further selling strategies. Solutions offered by Global4Net allow to identify the devices used to browse e-stores and the most convenient timing in which customers are prone to marketing messages and advertisements.

We succesfully implemented omnichannel solutions for the biggest brands in Poland as well as abroad: amongst our clients one can find, inter alia, such companies as Neonet and Saint-Gobain. Every project starts with careful analysis of the fields that need the highest level of developers’ work (they are usually the fields in which customers’ shopping expectations and company’s offer are overshooting). Such strategy allows us to create the most suitable offer posisble: in consequence, we are able to provide solutions that not only improve sales results, but are also positively received by users.

  • 26.05.2020
    Amazon Business in the world of e-commerce B2B (business to business) is an absolute phenomenon. Their sales increased from $ 1 billion to $ 10 billion in just three years. Their success is so spectacular and the popularity so high that over 70% of business buyers use it to check products and prices...
  • 19.05.2020
    Formerly augmented reality (AR) and artificial intelligence (AI) were unreachable as useful technologies because they were too futuristic and underdeveloped. But this time is over. Technology has changed and now we can see how its impact shifts us towards fluid, fast, engaging and personalized exper...
  • 14.05.2020
    B2B sales have been growing in strength over recent years. This is an important branch of business in which the development of the company is constantly investing its resources. What does it consist of? B2B sales, or business to business, are sales between two companies. Most often it is done with t...