Ecommerce

The management of file transfers from a system to the system in collaboration with external partners is a common practice for large enterprises. This is commonly referred to as B2B transmission. A visible trend among corporate executives and company presidents is centralizing the efforts of IT departments on specific platforms. These departments are trying to find a way to consolidate all B2B file transfers into one place. In order to be able to increase control over them.

Growing customer expectations, the rapid development of the e-commerce market, constant monitoring of competition trends, presence in different communication channels and building the commitment of the recipients. All this means that if you want to stabilize your business and make it more efficient the latest technologies and news in the online distribution industry must be familiar to you.

An incorrectly designed online store that does not consider the user's needs is one of the most common reasons for a low conversion rate. These needs mostly regard usability and easy, intuitive website. All that is User Experience or UX. How to make UX better on your online store? Below you will find 8 tips that will inspire you and show you how to increase the sales.

Undoubtedly, mobile applications have a perfect UX (user experience), but they also have their limits from a business perspective. The Progressive Web App not only lets them go, but it also creates new habits among users. So what's better for e-commerce, PWA or mobile applications?

The fashion e-commerce industry is very popular with all fashion representatives. And how do recipients look for the latest collections, styling, and clothing ideas from fashion designers around the world? Of course with smartphones. However, for fashion brands, the conversion rate on mobile devices is usually lower than for desktop users. For this reason, it is extremely important for this industry to adapt their websites to mobile phones and tablets.

Do changes in Google algorithms always make our lives more difficult? If you constantly think about the positioning of your website, you surely have asked yourself this question multiple times. Each Google algorithms update carries a number of changes to which you need to adjust. At the end of July 2018 Google launched an update to the Pagespeed algorithm and marked it as an important ranking factor in mobile search engines, another change took place in November 2018, based on the rating on the Lighthouse engine. It resulted in a notable decrease in the organic search results of many e-commerce sites. See why this happened and what to do to prevent this from happening at home. The updated Pagespeed algorithm "rewards" high-speed, mobile-optimized websites. This means that thanks to the fact that the website operates faster, e.g. on a smartphone, it is positioned higher in the search engine ranking. Until now, website speed was treated only as a recommendation, but after the July update, it became a full-fledged factor determining the site's place in the ranking of mobile search engines.

Progressive Web App is used bot only by a commercial director but also the owner of a small online store. That's why regardless of the business you are in and on what scale you sell, it's a good idea to read the 10 benefits stemming from the implementation of PWA Magento Studio.

Progressive Web App is one of the latest trends in building websites and is especially helpful with online stores. That's why since Magento 2 appeared this topic is very popular within developers circles.

How has trade developed over the past few years? Most people do not use cash nowadays, which is why the vendors have purchased credit card terminals. Stores compete with creative advertisements, promotions, and unique offers. However, the biggest revolution concerns the place of trade. More and more stores need a website to be noticed on the market in the first place. Similarly, as many entrepreneurs take their first steps, invest only in e-commerce, instead of opening a traditional store.

The popularity of B2B platforms is constantly growing. Companies that deal with other businesses are searching for automated solutions based on websites. All this is to make their work more efficient, less expensive and to expand the group of satisfied customers.

There is a lot of energy in the Global4Net team after the holiday break and we are definitely ready for New Year's challenges, but let's stop for a minute to see what has happened in the company throughout 2018. We'd like to invite you to read this short summary.

The Internet of Things is a concept that has been established for several years in the consciousness of B2C stores. Even the use of beacons allows you to generate a unique shopping experience, such as illuminated shelves to locate the item you are looking for in a stationary store. Offline is increasingly connected to online, and the Internet of Things (IoT) supports this phenomenon. The B2B sector is also increasingly looking at the Internet of Things.

More and more companies are selling products simultaneously in the B2B and B2C channels to increase sales and their market shares. Companies that produce goods or sell it in larger quantities can benefit from economies of scale and generate huge margins sold directly to consumers, not just to companies with a wholesale discount.

It’s not a secret that eCommerce is the basis of B2B strategy. From growing income to increased satisfaction and client’s loyalty, companies see a chance for growth thanks to digital channels.

Customer expectations are constantly growing, regardless of the industry in which the company operates. B2B companies must undergo digital transformation to stay on the market. If you do not offer a better web interface, mobile or conversational, your customers will look for a provider who does.

The time needed to find a product is a key variable of a well-designed B2B system. An effective search engine can and usually is a key factor for its proper operation. Through proper preparation should ensure easy and quick access to products for contractors. What factors influence the fact that the search engine fulfills its role?

There are some notable differences between B2B and B2C sales. The fundamental one is the number of transactions that platforms supporting individual solutions need to process. In the case of B2C, it is necessary to handle many small transactions and the purchasing process is usually much simpler. In the case of B2B transactions, their volume is usually much smaller, while the value of a single shopping cart exceeds the one that occurs in the B2C store significantly. Therefore, the purchase process and requirements are also different.