Magento

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Competitive prices don't always matter in trade. Stores can encourage customers to buy products with exceptional customer service or product quality. How does it look in e-commerce? If there is no physical service, it must be replaced by a comfortable and responsive interface, and due to the lack of tangible quality verification, a sophisticated product information system should be built.

 

So you should ask yourself - does my e-commerce business meet the expectations of a potential customer? If not - what can I do to keep up or outperform the competition?

 

The modern buyer is a demanding customer to whom the sales strategy and special offers should be adjusted. The flexible Magento platform comes with help. No matter if you run B2B or B2C business - transformation is advisable if you require a reliable and solid base for your store.

Magento platform

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What is the main distinguishing feature of Magento Commerce? It is certainly a community creating a peculiar ecosystem, consisting of partners and programmers who support and constantly expand the sales platform. Thanks to this configuration of work, the tool is developed with new functions, and the originators themselves can be called the driving force of innovation, because it is often on their initiative that plans to introduce further solutions appear, significantly facilitating work in online sales.

  

One of the innovators can certainly include Accorin - a branch of Riddle & Bloom and Magento Business Solution Partner, which offers a full range of services with headquaters in Boston, USA. How do they work? They used their talents primarily to develop new approval options for their workflow B2B customers, while meeting the common requirements for all purchases in the B2B sector.

Magento

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The size of the global e-commerce market has increased significantly over the last decade. Not only could you notice new solutions that make life easier for customers, sellers, marketers and programmers, but also ever-evolving systems that already have a place on the market, such as Magento. After the release of the second version, new updates are gradually changing the standard online sales algorithm.

Magento 2.3.4

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Appropriate tools are needed to develop e-commerce activities. With a large number of products sold, one of the necessary products is the PIM system for product information management. Thanks to it, it is able to optimize the work and functioning of the entire online store.

  

According to the Infomratica report, as many as 65% of companies have started using PIM in their sales service. These types of solutions remove errors related to product information and minimize the costs incurred for printing paper catalogs. However, these are just some of the many advantages and reasons why online store owners use PIM.

 

What is product information management and what are all the benefits of PIM in multi-channel sales? Which software should I choose for the Magento 2 platform?

Najlepsze rozwiązania PIM dla Magento

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The Magento performance guide is written for all versions of e-commerce platforms - both for the Community and Enterprise versions. In addition, the knowledge provided in the guide is used for web applications written in PHP and MySql. It contains tips on optimizing and improving performance for the server and application of your e-commerce store.

Magento performance guide

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Did you know that, according to Magento's analysis, as many as 93% of B2B customers choose online shopping? This fact ceases to surprise, because online shopping is definitely more convenient than their traditional form. By using this opportunity as a company, you provide your customers with information directly from suppliers. Thanks to this, you save their time and easily meet their needs for knowledge of specific products.

Magento 2 Commerce B2B

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Do you already know the new Adobe product? This is Adobe Commerce Cloud based on Magento 2. This tool has created three key offers that you can already use: Magento Open Source, Magento Commerce Cloud and Adobe Commerce Cloud. However, we will focus on the latest program and show why it is worth to bet on it when choosing an e-commerce platform.

  

Adobe Commerce Cloud is addressed to a wide range of traders - from small, to medium and large companies. All thanks to its numerous features and support based on Magento 2. See how Adobe has used the possibilities of this e-commerce platform to create a completely new project.

Adobe Commerce Cloud - Magento 2

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We have good information for you! Updates have appeared in Magento Commerce. Page Builder is a new way of building and editing content that transfers control to the user. This option gives online store owners the freedom to create. They can create whatever is needed to encourage customers to shop more often in their store, without the restrictions imposed by the templates. This is a great help, also for all owners who want to improve UX in their store.

Magento Page Builder

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E-commerce is a field that combines both commercial and scientific approaches. Success in the era of rivalry and competition is determined by the use of data, and above all by collecting it. Each decision that has an impact on the customer and his experience in the store should be based on data, not on intuition. Even if the scientific approach to online sales would not drastically increase sales, it certainly cannot worsen it. 

 

Until recently, collecting advanced data about your customers and their behavior on the site was the privilege of only the largest players on the market. Those who owned entire IT teams and their time was mainly devoted to data collection and processing. However, technology has moved ahead and making changes to your e-commerce business based on collected data is available to everyone. As a result, online sales leaders are companies that are able to collect data the fastest and most efficiently, transform it into useful knowledge, and then apply it to increase the conversion rate and, as a result, sales.

Magento Business Intelligence

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The Business to Business sales market is an underestimated branch of commerce by novice or developing sellers. However, most of the distributors working in the B2B market most often come from B2C (Business to Customer). They are encouraged by new technologies and their possibilities. Nevertheless, the transition to the new branch of the market is combined with major changes for the brand and store. How to deal with this? Magento comes with the help, which not only facilitates the opening of new channels, but also their conduction.

Magento as a B2B sales system

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The growing e-commerce market is a force that can not be stopped. It is also a field for sellers experienced in stationary sales. Both forms of trade differ not only in the sales characteristics, but also in the type of service. Having the right knowledge and working methods is crucial for sales success. However, in the case of an online store, the right tool can tip the balance of success in favor of the seller. But do you really need extensive sales experience to set up a successful online store?

 

Most of the burden of transactions and servicing of e-commerce business rests on the system. He deals not only with the storage, sale, coordination of dispatch, but also with ordering payments, managing product data and customer data. That is why it is so important to choose an integrated tool that will handle both sides of the store - exhibition and facilities.

Magento Commerce implementation

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Magento was published in 2015 as a newer and refined version of the e-commerce platform. There are many differences between Magento 1 and Magento 2.

Magento 2 migration

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What significantly wins in the optimization of mobile transactions? It is above all simplicity. This is evidenced by the results of research conducted by the Mobile eCommerce Optimizaton Initiative. They were received thanks to the initiative of cooperation of the Magneto community with PayPal, HiConversion and the eCommerce System Integrators community.

multi-channel sales

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Magento Association

In 2018, the Task Force belonging to Magento chose a task to be carried out. The Magento community voice was heard and the Magento Association was created. This was done in cooperation and in consultation with many members of the community and stakeholders. From now on, the goal of this organization will be to create an independent nonprofit community in an organized manner. It will deal with education, networking and general support for the Magento society. These are the things that the creators of Magento have dealt with so far, but have now created an additional staffing structure.

Magento Association

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Managing a large number of goods for sale is no easy job. The most important thing, however, is that it takes place in a way that does not lead to sales interruptions. The success of inventory management is directly related to successful trading. Magento meets sales representatives and provides the appropriate inventory management tools to satisfy both the seller and their customer.

10 money-saving stock management techniques for e-commerce

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If you operate an online store, you are certainly counting on the fact that in addition to all its advantages, there are also some imperfections. E-commerce implementations involve integrations that run differently. Because of the complexity of working with customers, including deliveries, orders, products, and descriptions, integration between systems is inevitable.

Magento 2

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The year 2018 confirmed that mobile devices are mostly used for online purchases. According to the Adobe Analytics Holiday 2018 report, as much as 30 percent of network traffic generated by mobile devices was associated with online shopping. Nonetheless, many sellers still have a problem with encouraging their clients to make purchases online. Is there a remedy for it?
Pwa
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Why does cooperation between companies differ from cooperation with an individual client? B2B store transactions often require a more elaborate business solution than in the case of B2C. The e-commerce platforms adopted must be appropriately prepared to accept complex orders, care for user experience, accounting, invoicing and data storage. Sometimes B2B platforms unite with the systems of other entities, including suppliers and logistics partners. This allows for effective management of the purchase, storage, and distribution of the assortment.

Magento 

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Today, Magento officially announced the release of Magento 2.3. The decision is quite unexpected because the original date of the release of the stable version in October at Magento Live Barcelona was determined for the first quarter of 2019. Many companies have been waiting for the official release of version 2.3 to migrate shops from version 1.9 because of the significant change planned in the system's architecture. Is it a good idea to implement the new version 2.3?

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In October, Magento Live Barcelona hosted the largest Magento event in Europe and the representatives of Global4Net had the pleasure to be there. Numerous interesting presentations were performed. However, the most exciting topic was the release of the new version of Magento 2.3. It should be noted that this will be the first new version of the system since the acquisition of Magento by Adobe. So what can you expect from the new version?

Magento 2.3

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